Unfortunately, what it doesn't accurately represent is the book's genre. I've learned something about book covers recently, and it's tough medicine to swallow.
It's this: it isn't important that your book cover stands out. It matters that it resembles the covers of other books in your genre.
It's something of a disappointing reality, actually. Starting out, I wanted covers that made my novels stand out in the crowd, thinking that was the way to draw readers - with a look that is truly unique. But apparently you do your book a disservice with that approach. It makes sense, I suppose: readers want to know a book is in a genre they like before trying it out.
People have mistaken my old cover as belonging to a more light-hearted, humourous novel. Some have even thought it was a children's book. This was a problem.
Unfortunately, my budget to seek a new cover for an old novel was pretty minimal. But I'm proud of Taking Stock - perhaps prouder than I am of anything else I've written so far. I wanted to give it a new life, and the opportunity to reach a larger audience than it has so far.
So I started to research my options, and I found a website called The Book Cover Designer, which sells premade book covers organized by genre. After hours of searching through the covers for literary fiction, I finally found one that seemed to match Taking Stock:
A couple things to note: what you see above is not how the cover originally appeared on the website I got it from. For one, obviously it didn't have my name and "Taking Stock". It had something like "JOANNA AUTHOR" and "BOOK TITLE"
For two, the font that came with the cover is not the font you see now. I went online to find free fonts that suited my genre.
For three, the light coming through the clouds was not as yellowish as what you see above. I had to request increased yellow. The original cover artist was kind enough to send me three different versions, and I went with the one I liked best. Neat!
For last, do you see the way those raindrops pop through "Taking Stock?" Yeah. That wasn't like that when I bought it. Guess who learned how to do that using Gimp, the free image editing software?
That's right: THIS GUY
Since changing the cover I've held a free promotion for the Taking Stock Kindle version, during which it was downloaded over 26,000 times. Afterward, the sales increased dramatically. So apparently my new cover is working!